The Client:
Samuel Adams Beer
Team:
Arnold Production Team
CD - Chris Valencius
Art Director - Anthony Estolano
Copywriter - Sophie Knochenhauer
Role: Lead Art Director + Lead Designer
Mission & Objective:
Create social media content for Samuel Adams Beer, as well as, create a posting template that can extend to all holidays.
Mandatory:
The look & feel should be consistent, and all should be tied together with #BetterBeerDay
Task and Outcome:
I designed a new visual system for the the Better Beer Day series which was approved by the client and is currently in use.
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