Thanks to Scrubbing Bubbles’ new Easy Clean, cleaning your bathroom has become the Easiest Job in the World. And we recruited people for it. In our humorous, tongue-in-cheek campaign, we treated cleaning your bathroom like a real job (a ridiculously easy one). We executed a full 360-campaign from TVC, Social and retail executions.
Training videos
Through the theme of employment and careers we introduced and demonstrated to US and Canada consumers how to use our new products, with spoofed training videos from the 90s.
Photography
In-Store and Online
