Windex released a new product called Windex Foam in 2025. It was designed to clean 2X faster, remove 2X more grime, be 2X more efficient and 2X more fun when compared to other foaming glass cleaners - mainly Sprayway…
If you don’t already know, Sprayway is a brand of foaming glass cleaner that touts itself as being the best glass cleaner out there. Those who love to use Sprayway swear by it and are dedicated superfans. But what if we invited these superfans to try something better like NEW Windex Foam?
As we said, Sprayway has lots of superfans creating passionate reviews on social. They’re convinced Sprayway is the best glass cleaner there is.
So we invited them to clean with Windex Foam instead and see it's 2x better. We created a series of social films that show fans changing their mind about Sprayway and redoing their original review to rave about Windex Foam.